# LinkedIn Account vs Company Page

## Account (member profile)

- Author: `urn:li:person:{id}`
- Scope: `w_member_social`
- Best for personal credibility + thought leadership
- Live in PostSync today

## Page (organization / Company Page)

- Author: `urn:li:organization:{id}`
- Scope: `w_organization_social` (+ admin ACL)
- Best for official brand announcements and customer audience campaigns
- Target capability in PostSync roadmap

## System fields

```
channel: linkedin
destination: account | page
mediaType: content | image | video
```

Always keep learning/vectors **separate** per destination and media type for RAG.